How to Send the Subscription Preferences Link to a Contact Who Agreed to Receive Marketing Updates

Step-by-Step Instructions:

1. Click this link to open the relevant HubSpot workflow
   https://app.hubspot.com/workflows/20992932/platform/flow/1663387790/edit

2. Once inside the workflow, click on the “Enroll” button at the top right.
   

3. • ✅ Enroll from a list – for enrolling multiple contacts in bulk

   • 🔍 Enroll individual contact – to search and select one person manually

     A pop-up will appear with two options:

   

4. To enroll a single contact:

   • Use the search bar to find the contact by name or email

   • Click the checkbox next to their name

   • Click “Enroll” to confirm

     
5. That’s it! The contact will receive the subscription preferences email automatically.
   
   
   

What the Contact Will Receive

The email will look something like this:

What Happens When They Click the Link

Once the contact clicks the confirmation button, they will be redirected to their Subscription Preferences Page. On this page, they can:

• ✅ Select which types of marketing emails they want to receive

• ✅ Unsubscribe from certain categories (if they wish)

• ✅ Update their preferences at any time

This ensures full compliance with GDPR and gives the contact full control over their communication preferences.

Additional Notes:
You can share this link https://ams.growthzone.com/confirming-subscription-preferences?hs_preview=EiSJbldy-191467173921

with the contact so they can enroll themselves in the workflow and receive the email to manage their Subscription Preferences.

This is what they will see on the page:

They just need to enter their email and click the checkbox to give consent. Once submitted, they will receive an email with a link to manage their Subscription Preferences.